James Joyce – Visit Britain tea
Spilling the tea
Under the auspices of creative agency Pablo, James has designed a set of tea caddies for Visit Britain’s new ‘Spilling the Tea on Great Britain’ advertising campaign. The campaign uses tea to show the variety of experiences this country offers – ‘whatever your cup of tea, we’ve got it’. That includes everything from the recent Coronation to Eurovision, hunting the Loch Ness monster, surfing, and festivals. James has created a tea caddy design for many of the attractions mentioned. A limited release of the themed teas, blended by Tregothnan, will also be available for tasting at promotional and trade events.
You can see the full set of images here.